July 22nd, 2008ProductCampToronto
Chris Gurney, who presented at DemoCampToronto18, and Chris Herbert are working to bring ProductCamp to Toronto. ProductCamp is a participant driven conference focused on product marketing and management. The goal is to bring people interested in the product management, product marketing and product development together to discuss the challenges they experience and solutions to common challenges.
I’ve always been more interested in product design and development. But I’m am starting to see a very clearly defined role for product marketing managers that is present in Canada. Where much of the product development effort happens outside of Canada, however, there are unique challenges to building a marketing plan and tracking performance over the year. I suspect there are a number of non-technology organizations that experience a similar process.
A date has not been chosen for the event. As someone who has run a large number of participant-driven events, sometimes you just need to find a venue, choose a date, and run with it. I hope that Chris and Chris are able to get some traction and move the idea forward and attract a great group of product managers.
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